Archive for October, 2011

NanoLumens NanoFlex Display Keeps Thousands Of Attendees Informed And Organized At UK’s GAMEFest 2011

NORCROSS, GEORGIA, October 31, 2011—When UK audio visual provider PSP (www.pspav.com) was contracted to provide large digital signage for navigation and information display at GAMEfest 2011, they knew that the NanoLumens® 112” NanoFlex™ display was the perfect solution.  The annual week long gaming expo was hosted by GAME, Europe’s leading videogame retailer (www.game.co.uk) at the National Exhibition Centre (NEC) in Birmingham, England from September 16-18, 2011.

GAMEfest is an exclusive event for loyal GAME Rewards Card holders that welcomes some of the top names in gaming such as Nintendo, EA and Activision to exhibit their new games and new technologies. The first three days of GAMEfest served as an internal conference for the hundreds of GAME & GAMESTATION store managers, and the next three days the show floor was open to thousands of card-carrying GAME customers.

According to PSP’s Project Planner Gareth Hill, “With thousands of people attending, and three entire halls of the NEC in use, it was imperative to provide the best possible displays for navigating the show floor and communicating the timings of various activities taking place each day.

“This was the first time we have used the 112” NanoLumens screen at a live event, and it is a great product,” Hill emphasized. “We selected the technology largely due to the brightness of the display and its weight—at just 90 pounds it was very easy and quick to install, and the 6mm pixel pitch and brightness meant that it could be seen from all the way across the exhibition hall.”

Because the NanoLumens NanoFlex™ display is so lightweight and durable, it can be installed much faster and more easily than comparably sized displays.  And it is perfect for outdoors or large rooms because of its extreme brightness. In addition to being ultra-lightweight and bright, NanoLumens displays can be viewed from any angle or any distance without color shift or picture drop-off.

“There is an increasing demand for high quality, large scale digital platforms at events and exhibitions, whether their application be wayfinding and information giving or advertising and brand awareness. It’s great to have access to new, innovative options for these purposes, and the NanoLumens NanoFlex display really delivers, with specialist flight cases and accessories that make it simple and cost effective to incorporate into the event environment.”

First introduced in 2010, NanoFlex™ digital displays remain the only solution of their kind.  They conform to fit any surface, are thin, lightweight and energy efficient, and can be mounted as easily as a work of art. NanoLumens is the only company in the world able to reliably manufacture ultra-thin and lightweight, easy-to-install and maintain, seamless 6mm pixel pitch flexible LED displays in virtually any shape or size to meet each customer’s unique requirements.

According to NanoLumens President & CEO Rick Cope, “Convention hall owners and show producers are now realizing the unique benefits of the NanoLumens display technology.  With the ability to move NanoLumens displays to where they will have the most impact, quicker installation times, reduced manpower requirements and significant energy savings, we offer convention hall owners, show producers and exhibitors the most customizable and profitable digital signage displays available today.”

Designed and assembled entirely in the United States, NanoLumens displays are now available in both flexible and non-flexible frames in four product lines: NanoFlex™ and NanoWrap™ flexible displays; NanoSlim™ non-flexible rectangular displays; and NanoShape™ non-flexible round, square, and triangular displays.

PSP (www.pspav.com) provide state of the art Audio Visual Equipment and Specialist Project Management solutions for live events. Whether your event is for 50 or 50,000 people we have the expertise to deliver your event. Specializing in large screen projection and display, cameras and vision control, sound and lighting, set and stage design and graphics. PSPs Birmingham and London offices enable us to service clients both nationally and internationally. PSP have a dedicated team of exceptional Project Managers whose technical knowledge is unrivalled. We will work alongside your team to deliver the best possible solution for your event.

Headquartered in Norcross, Georgia, NanoLumens, Inc. (www.nanolumens.com) is a privately held corporation engaged in the research, product development and component design for unique flexible displays that address a yawning technology gap in the $14 billion digital display industry. NanoLumens has built a portfolio of more than 20 international families of issued and filed patents on its flexible display technology that effectively address the commercial market void between relatively small flat-panel displays and huge, limited application LED boards. NanoLumens technology is not constrained by standard sizes and shapes, or by the size, noise and cost issues associated with commercial LED products.

A Change Will Do You Good…

Our office is buzzing. So many good things are happening so fast. We are growing. We are getting ready for Customer Engagement Technology World where we will be launching our new product lines. We are installing game changing displays for multiple Fortune 1000 companies. We are moving offices to a beautiful 32,000 sf facility in December and we’re making a few updates to our visual branding.

These are exciting times at NanoLumens and we can’t wait to share our work with you!

NanoLumens To Move To New World Headquarters In Norcross, GA

Rapidly growing manufacturer and marketer of flexible and non-flexible digital displays to locate administrative, sales, research, design, operations and assembly in new 32,000 square foot headquarters.

Company also builds out senior management team with appointment of Karen Robinson as Executive Vice President of Sales & Marketing and Dana Michaelis as Vice President and General Manager of Advertising Networks.

NORCROSS, GEORGIA, October 24, 2011 – In order to better meet the long-term needs of its rapidly growing customer base, NanoLumens® (www.nanolumens.com), the pioneering company that last year introduced the world to large format flexible digital display technology, today announced plans to relocate its world headquarters to a new 32,000 square foot office center in Norcross, Georgia, the same city it has called home since its founding in 2006.

According to NanoLumens President & CEO Rick Cope, the company will move from its current 14,000 square foot headquarters to its new headquarters on December 1, 2011.  “Our company has more than doubled in size over the last two years and we expect 2012, our first full year of commercial production, to create an even faster rate of growth,” Cope explained today.  “This new headquarters will enable us to comfortably grow and meet our customer demands.  It will allow us to consolidate all administrative, sales, operations, research, design, and assembly under one roof right here in the city we have always called home. What’s more, the new headquarters will house the largest digital display showroom in the country.”

The new NanoLumens headquarters will be located at 4900 Avalon Ridge Parkway, Norcross, Georgia 30071.  The general phone number will remain 678.421.9694.

Underscoring its rapid rate of growth, NanoLumens today announced two key executive appointments.  Karen Robinson, a senior technology and out-of-home media executive with more than 30 years of experience, now joins NanoLumens as Executive Vice President of Sales & Marketing, effective immediately, reporting directly to NanoLumens President Rick Cope.  Ms. Robinson’s experience is strategic and solid and includes CEO level positions at Atlanta Technology Partners, Prime Point Media, and Enrev Corporation, as well as senior sales management positions at Electronic Power Technology, AMNEX, and AT&T.

“Karen has the exact skill set and experience that we need to drive sales in all of our target markets,” Cope emphasized.  “As we begin the next chapter of the NanoLumens story, Karen will play a pivotal role in developing sustained sales in all of our targeted vertical markets.”

Reporting directly to Karen Robinson is Dana Michaelis, who now joins the company as Vice President and General Manager of Advertising Networks.  In this new position, Michaelis will be responsible for developing and implementing strategic out-of-home place based advertising revenue sharing programs with content owners, networks, convention centers, stadiums, and arenas.  Mr. Michaelis comes to NanoLumens from Brite Media Group, where he served as Senior Vice President of Sales & Marketing.  Prior to this he held senior sales management positions at Prime Point Media, Pathfire, and The Weather Channel.

“Having worked closely with Dana at Prime Point Media, I appreciate his considerable talents in building large scale advertising networks, which is a strategic priority for this company,” Robinson emphasized.  “Dana will be very effective in presenting our breakthrough LED display technology to owners of convention centers, stadiums, and other facilities where place based advertising vehicles are deployed.”

First introduced in 2010, NanoFlex™ digital displays remain the only solution of their kind.  They conform to fit any surface, are thin, lightweight, and energy efficient, and can be mounted as easily as a work of art.  The revolutionary NanoFlex display shattered the traditional usage limitations of large format digital displays.  NanoLumens is the only company in the world able to reliably manufacture ultra-thin and lightweight, easy-to-install and maintain, seamless 6mm pixel pitch flexible LED displays in virtually any shape or size to meet each customer’s unique requirements.

In addition to being ultra-lightweight and energy efficient, NanoLumens displays feature a seamless, edge-to-edge picture quality (up to a brightness of 5,000 nits) that can be viewed from any angle or any distance without color shift or picture drop-off.  Designed and engineered to be energy efficient, NanoLumens displays consume significantly less energy per-square foot than conventional digital displays. Further underscoring their commitment to eco-friendly technology, the NanoLumens displays are composed of up to 50% reclaimed materials, and are completely recyclable.  What’s more, some new NanoLumens displays can be serviced from the front, making maintenance easier than ever before possible.

Designed and assembled entirely in the United States, NanoLumens displays are now available in both flexible and non-flexible frames in four product lines: NanoFlex™ and NanoWrap™ flexible displays; NanoSlim™ non-flexible rectangular displays; and NanoShape™ non-flexible round, square, and triangular displays.

The company’s technology has been recognized by Entrepreneur magazine as a 2011 future-proof tech trend and was cited by The Wall Street Journal in its 2010 Technology Innovations Awards. NanoLumens’ technology also received the 2011 Breakthrough Technology of the Year Award at the American Technology Awards.

Headquartered in Norcross, Georgia, NanoLumens, Inc. (www.nanolumens.com) is a privately held corporation engaged in the research, product development and component design for unique flexible displays that address a yawning technology gap in the $14 billion digital display industry.  Since its founding in 2006, NanoLumens has built a portfolio of more than 20 international families of issued and filed patents on its flexible display technology that effectively address the commercial market void between relatively small flat-panel displays and huge, limited application LED boards. NanoLumens technology is not constrained by standard sizes and shapes, or by the size, noise and cost issues associated with commercial LED products.

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NanoLumens Is More Than Amazing Digital Displays

As the Marketing Manager here at NanoLumens, I spend a lot of my time communicating the unique features and benefits of our products, how they can be used and what we are creating to push the limits of digital display technology.

Recently though, I have fully realized what truly makes NanoLumens special. It’s the people behind our amazing displays that you may never see, who pour out every ounce of energy and passion into the work they are doing. We are one big, diverse family who takes extreme pride in what we have accomplished and look forward to a brilliant future.

Though you may never see it in our logo or even the displays we build, our collective, unique signature is on everything we do at NanoLumens. I hope that at some point you have the opportunity to experience NanoLumens for yourself.

Oh and by the way, if you can make it to New York November 9-10, we would love for you to come see us at Customer Engagement Technology World. I have a free pass with your name on it, just click here to register. Hope to see you there!

NanoLumens To Join Forces With Pixelfire At The 2011 Customer Engagement Technology World Conference In New York

NORCROSS, GEORGIA, October 18, 2011 – Two of the leading names in state-of-the-art customer engagement technology, NanoLumens® (www.nanolumens.com) and Pixelfire® (www.pixelfire.net) today announced plans to join forces at next month’s 2011 CETW Conference (www.cetworld.com) in New York.  There, Pixelfire, the creator of bleeding edge interactive digital content, will showcase content produced exclusively for the revolutionary NanoLumens digital displays being showcased at Booth #527 in the Jacob Javits Convention Center.

“Pixelfire is totally dedicated to creating cutting-edge interactive campaigns designed specifically for public displays,” today said Steve Bumstead, President of Pixelfire.  “We’re a team of very technically and artistically talented people that thrive on creating really cool motion graphics and interactive applications.  We love to work on projects that push the boundaries of motion graphic and shot video, interaction between mobile devices and public screens, and, most importantly, the boundaries of the imaginations of our clients.

“NanoLumens does the very same with its core technology and we believe that by showcasing our content on their displays, CETW attendees will experience first hand what true 21st century customer engagement is all about,” Bumstead continued.

Pixelfire’s clients include Aeropostale, Cabela’s, Capital One, Chevrolet, Disney, Duane Reade, Energizer, GlaxoSmithKline, Grey, Hasbro, Hershey’s, JVC, Microsoft, News Corporation, P&G, Schick, Six Flags and Unilever.

“We look forward to pushing our display technology to the limit,” NanoLumens President Rick Cope said today, “and there is no better way to do this than to team up at this leading industry conference with this leading edge content creator.“

First introduced in 2010, NanoFlex™ digital displays remain the only solution of their kind.  They conform to fit any surface, are thin, lightweight, and energy efficient, and can be mounted as easily as a work of art.  The revolutionary NanoFlex display shattered the traditional usage limitations of large format LED displays.  NanoLumens is the only company in the world able to reliably manufacture ultra-thin and lightweight, easy-to-install and maintain, seamless 6mm pixel pitch flexible LED displays in virtually any shape or size to meet each customer’s unique requirements.

In addition to being ultra-lightweight and energy efficient, NanoLumens displays feature a seamless, edge-to-edge picture quality (up to a brightness of 5,000 nits) that can be viewed from any angle or any distance without color shift or picture drop-off.  Designed and engineered to be energy efficient, NanoLumens displays consume significantly less energy per-square foot than conventional LED displays.  What’s more, some new NanoLumens displays can be serviced from the front, making maintenance easier than ever before possible.

Assembled entirely in the United States, NanoLumens displays are now available in both flexible and non-flexible frames in four product lines: NanoFlex™ and NanoWrap™ flexible displays; NanoSlim™ non-flexible rectangular displays; and NanoShape™ non-flexible round, square, and triangular displays.

According to Customer Engagement Technology World General Manager Lawrence Dvorchik, “As the industry’s premier showcase of customer engagement technology solutions, we are looking forward with great anticipation to see what these two dynamic, forward-looking technology leaders will showcase at this year’s event.  NanoLumens and Pixelfire are certain to bring a new level of excitement to the show floor!”

Produced by JD Events, the 2011 Customer Engagement Technology World (CETW) conference and exhibition will take place in New York at the Jacob Javits Convention Center, November 9-10, 2011.  For more information about the 2011 Customer Engagement Technology World (CETW) conference and exhibition, please visit www.cetworld.com or call (203) 371-6322.

For more information about NanoLumens LED Flex and Non-Flex Displays, please visit www.nanolumens.com or call (678) 421-9694.

Headquartered in Renton, Washington, Pixelfire is a boutique agency specializing in creating world class dynamic and interactive content for screens in the digital out-of-home market. From mobile screens to digital signage to Times Square, their specialty is creating disruptive and engaging content specifically designed for the environment and audiences viewing these screens. For more information, please visit www.pixelfire.net.

Headquartered in Norcross, Georgia, NanoLumens, Inc. (www.nanolumens.com) is a privately held corporation engaged in the research, product development and component design for unique flexible displays that address a yawning technology gap in the $14 billion digital display industry.  Since its founding in 2006, NanoLumens has built a portfolio of more than 20 international families of issued and filed patents on its flexible display technology that effectively address the commercial market void between relatively small flat-panel displays and huge, limited application LED boards. NanoLumens technology is not constrained by standard sizes and shapes, or by the size, noise and cost issues associated with commercial LED products.

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Challenging the Norm

Why do you do the things you do? Is it because someone told you “that’s just the way it’s done?” Is it because you’ve always done it that way? Maybe you’ve just never stopped to think, “what if I did it differently?”

We are all guilty of adopting the status quo, it’s human nature. But what if we break the norm? What if we challenge ourselves to think differently? History has proven time and time again that those who do, make the greatest impact. We would still be in the dark if Thomas Edison had settled for light from a candle because it was normal.

In the digital display industry, the norm is flat, rigid screens. Often times that gets the job done but, is it the best way to go? Maybe. Maybe not. It all depends on the use case. The point is to challenge your thinking. At NanoLumens, we strive to challenge norms and I believe it is evidenced in the displays we create.

So what are you doing? Have you stopped to challenge the norm?

Georgia World Congress Center Incorporates Portable Digital Advertising With NanoLumens 112″ NanoFlex Display

NORCROSS, GEORGIA, October 12, 2011—As one of the largest multi-purpose sports and entertainment complexes in the United States, attracting more than one million guests each year, the Georgia World Congress Center’s (GWCC) stated mission is “to constantly earn our reputation as one of the world’s finest convention, sports and entertainment venues and to lead our industry through innovation.”  To help further the GWCC mission, Atlanta-based Revelation Outdoor Management recently installed a NanoLumens® 112” NanoFlex™ digital display that will be used as a portable digital signage display and event banner throughout the center.

According to Mark Geiger, Associate Director of Marketing & Communication for GWCC, “You can’t beat the portability and installation capabilities the NanoFlex display offers us, and we’re confident that our customers will like it as much as we do.  We believe this technology will replace printed banners and allow show managers to maximize their return on sponsorship dollars.

“The NanoLumens’ flexible screen is a digital banner and gives users the ability to display numerous eye-catching static messages and video content.  Utilizing a single device to display high-end graphics for six customers versus using six printed banners is also a green initiative, which helped in our decision-making process. Many of those banners are outdated after a few days of use and end up in a landfill somewhere.”

Revelation Outdoor Management sells advertising throughout the GWCC, so it’s also in their best interest to use the latest and greatest technology.  “We want to make our place-based marketing more effective, and the NanoFlex display opens up all kinds of new possibilities for display placement,” said Revelation Outdoor Management President Morgan Hudgens. “Because it’s so durable, lightweight, and easy and quick to install and break down, we are going to be able move this 112-inch screen all over the Georgia World Congress Center to display content where it will have the most impact for each event. When visitors and guests see this huge display wrapped around a column or hanging from the ceiling, their jaws will drop.”

NanoLumens President Rick Cope sees the NanoFlex display opening a whole new world of portable digital messaging for event producers and convention center owners. “Our NanoFlex technology allows advertisers and exhibitors to interact with their audience in ways that were never before possible.  Spaces that once remained bare and unused can now be transformed into brilliant dynamic displays for video or static content, and it distinguishes companies that use it from the average booth or advertising display.”

In addition to being ultra-lightweight and energy efficient, NanoLumens displays feature a seamless, edge-to-edge picture quality (up to a brightness of 5,000 nits) that can be viewed from any angle or any distance without color shift or picture drop-off.  Designed and engineered to be energy efficient, NanoLumens displays consume significantly less energy per square foot than conventional digital displays. Further underscoring their commitment to eco-friendly technology, the NanoLumens displays are composed of up to 50 percent reclaimed materials and are completely recyclable.  What’s more, some new NanoLumens displays can be serviced from the front, making maintenance easier than ever before possible.

Designed and assembled entirely in the United States, NanoLumens displays are now available in both flexible and non-flexible frames in four product lines: NanoFlex™ and NanoWrap™ flexible displays; NanoSlim™ non-flexible rectangular displays; and NanoShape™ non-flexible round, square, and triangular displays.

For more information about NanoLumens Digital Flex and Non-Flexible Displays, please visit www.nanolumens.com or call (678) 421-9694.

Revelation Outdoor Management LLC, founded by Morgan Hudgens and Dan Cowart in 2001, specializes in all facets of management of outdoor advertising assets. Revelation’s founding partners collectively own more than 500 outdoor advertising faces and more than 400 Georgia Department of Transportation sponsorship signs. In total, Revelation Outdoor Management manages over 1000 advertising faces throughout the U.S. and Puerto Rico and employs a full management team including a sales department, an art department, a finance/human resources department, an operations department, a real estate department and general management services.

About The Georgia World Congress Center:
Located in the heart of downtown Atlanta, the Georgia World Congress Center features 1.4 million square feet of prime exhibit space, 12 exhibit halls, 106 meeting rooms and 2 grand ballrooms. Complemented by the Georgia Dome and Centennial Olympic Park, the three facilities comprise one of the finest convention, sports, and entertainment complexes in the world.

About NanoLumens:

Headquartered in Norcross, Georgia, NanoLumens, Inc. (www.nanolumens.com) is a privately held corporation engaged in the research, product development and component design for unique flexible displays that address a yawning technology gap in the $14 billion digital display industry.  Since its founding in 2006, NanoLumens has built a portfolio of more than 20 international families of issued and filed patents on its flexible display technology that effectively address the commercial market void between relatively small flat-panel displays and huge, limited application LED boards. NanoLumens technology is not constrained by standard sizes and shapes, or by the size, noise and cost issues associated with commercial LED products.

NanoLumens To Address 2011 Customer Engagement Technology World Conference In New York

Featured presentation by NanoLumens President & CEO Rick Cope will follow the CETW Keynote Address on November 9, 2011 and address the benefits and future uses of LED flex display technology in all customer engagement applications.

Presentation to coincide with shipping of NanoFlex™ and NanoWrap™ flex displays in virtually any shape and size as well as NanoSlim™ and NanoShape™ non-flexible displays in 6mm, 5mm and 4mm pixel pitches.

NORCROSS, GEORGIA, October 11, 2011 – Coincident with the market introduction of a complete line of its NanoFlex™ digital flex and non-flex displays in virtually any shape and size, NanoLumens® (www.nanolumens.com), the pioneering Norcross, Georgia-based company that last year introduced the world to large format flexible digital display technology, today announced it has been selected to make a featured presentation at the upcoming 2011 Customer Engagement Technology World (www.cetworld.com) conference and exhibition taking place November 9-10, 2011 at the Javits Convention Center in New York.

According to the company, NanoLumens President & CEO Rick Cope will make a 45-minute non-commercial presentation on how innovation in digital signage is pushing the boundaries of consumer engagement.  The presentation will take place on November 9, 2011 at 10:30 a.m. in the Tech Talks Theater in the CETW Exhibit Hall at the Jacob Javits Center.  Underscoring the importance of this topic to the conference’s attendees, the NanoLumens presentation will follow the 2011 CETW Keynote Address.

“We are honored to be asked to speak in more detail about the unique capabilities of our core digital flex technology,” Cope said today.  “The benefits it brings to literally every indoor and outdoor customer facing vertical market, from retail and restaurants to transportation centers and arenas, are immediate and profound.”

According to CETW General Manager Lawrence Dvorchik, “The Customer Engagement Technology World conference is dedicated to making our constituency aware of meaningful new technologies that will play an important role in shaping the way they engage with their customers.  The NanoLumens display technology is a perfect case in point and we think the company’s presentation will help attendees understand how they can benefit from deploying this unique technology.”

First introduced in 2010, NanoFlex™ digital displays remain the only solution of their kind.  They conform to fit any surface, are thin, lightweight, and energy efficient, and can be mounted as easily as a work of art.  The revolutionary NanoFlex display shattered the traditional usage limitations of large format digital displays.  NanoLumens is the only company in the world able to reliably manufacture ultra-thin and lightweight, easy-to-install and maintain, seamless 6mm pixel pitch flexible digital displays in virtually any shape or size to meet each customer’s unique requirements.

In addition to being ultra-lightweight and energy efficient, NanoLumens displays feature a seamless, edge-to-edge picture (up to a brightness of 5,000 nits) that can be viewed from any angle or any distance without color shift or picture drop-off.  Designed and engineered to be energy efficient, NanoLumens displays consume significantly less energy per square foot than conventional digital displays. Further underscoring their commitment to eco-friendly technology, the NanoLumens displays are composed of up to 50 percent reclaimed materials and are completely recyclable. What’s more, some new NanoLumens displays can be serviced from the front, making maintenance easier than ever before possible.

Designed and assembled entirely in the United States, NanoLumens displays are now available in both flexible and non-flexible frames in four product lines: NanoFlex™ and NanoWrap™ flexible displays; NanoSlim™ non-flexible rectangular displays; and NanoShape™ non-flexible round, square, and triangular displays.

The company’s technology received the 2011 Breakthrough Technology of the Year Award at the American Technology Awards and has been recognized by Entrepreneur magazine as a 2011 future-proof tech trend and was cited by The Wall Street Journal in its 2010 Technology Innovations Awards.

For more information about NanoLumens digital Flex and Non-Flexible Displays, please visit www.nanolumens.com or call (678) 421-9694.

About Customer Engagement Technology World:
For 15 years, Customer Engagement Technology World has delivered strategic, marketing and technical business strategies & solutions for organizations focused on enhancing their customer engagement programs through digital media such as digital signage, self-service, digital out-of-home/place based media, mobile, interactive kiosks and other customer-facing technologies. For more information or to register, visit www.CETWorld.com or call 203-371-6322

About NanoLumens:

Headquartered in Norcross, Georgia, NanoLumens, Inc. (www.nanolumens.com) is a privately held corporation engaged in the research, product development and component design for unique flexible displays that address a yawning technology gap in the $14 billion digital display industry.  Since its founding in 2006, NanoLumens has built a portfolio of more than 20 international families of issued and filed patents on its flexible display technology that effectively address the commercial market void between relatively small flat-panel displays and huge, limited application LED boards. NanoLumens technology is not constrained by standard sizes and shapes, or by the size, noise and cost issues associated with commercial LED products.

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Creating An Immersive Branding Experience With Digital Signage

Digital signage is arguably still in the early stages of adoption for branding, particularly when it comes to content. We’ve seen everything from amazing immersive custom content to poorly designed powerpoint with deals of the day in retail applications.  As we discussed in an earlier post, content is king when it comes to digital signage. Your display, no matter what brand-technology-size-shape it is, is only as good as your content.

We experienced this first hand recently we hosted a major U.S. retailer in our showroom at NanoLumens headquarters. They tasked us with building a unique display, with our characteristic slim, lightweight & brilliant attributes to use in their flagship store to enhance their in-store branding experience so we built several different options and configurations for them to come see.

When we set them all up, we synced 5 displays (and these are BIG displays!) to play their custom content simultaneously. What we found was that the effect was total immersion in the brand and a truly amazing experience. We were blown away, the result was far greater than the sum of its parts.

Just to be sure it wasn’t simply the number of displays playing at once, we put different content on each one. The result was a fragmented and distracting brand experience. The content was all very good in it’s own right but each piece fought with others for attention.

For me it was a great “ah-ha” moment regarding content technique and I plan on putting it to use very soon with other upcoming projects. LESSON LEARNED: Use consistent, synced, quality content across all displays within viewing distance to create an immersive branding experience.

NanoLumens To Introduce Expanded Line Of Flex And Non-Flex Displays At The 2011 Customer Engagement Technology World Conference In New York

Company that developed and patented flex digital display technology to begin shipping NanoFlex™ and NanoWrap™ flex displays in virtually any shape and size as well as NanoSlim™ and NanoShape™ non-flexible displays in 6mm, 5mm, and 4mm pixel pitches.

NanoLumens displays to change the ways show attendees look at customer engagement.

NORCROSS, GEORGIA, October 4, 2011 – NanoLumens® (www.nanolumens.com), the pioneering Norcross, Georgia based company that last year introduced the world to large format flexible digital display technology, today announced it will introduce an expanded line of Flex Displays, as well as its first line of Non-Flexible Displays, at the 2011 Customer Engagement Technology World (CETW) conference and exhibition taking place in New York at the Jacob Javits Convention Center, November  9-10, 2011 (www.cetworld.com).  In doing so, the company will take a giant leap forward in its quest to fully commercialize its revolutionary “digital wall paper” technology that literally turns any surface into a powerful communications platform — while eliminating virtually all of the weight, installation, energy, and cost efficiency issues associated with traditional large format digital displays.

First introduced in 2010, NanoFlex™ and new NanoWrap™ flex digital displays remain the only solution of their kind.  They conform to fit any surface, are thin, lightweight, energy efficient and can be mounted as easily as a work of art.  The revolutionary flex display technology shattered the traditional usage limitations of large format digital displays.

“Our Flex technology can now be assembled to satisfy any shape and size requirements, so any location can now become a dynamic and dramatic video display” said Rick Cope, President & CEO of NanoLumens. “At the same time, our new line of NanoSlim™ and NanoShape™ non-flexible displays, available in 6mm, 5mm, and 4mm pixel pitches, will offer customers a more cost-effective alternative when flexibility is not a requirement.”

According to Cope, NanoLumens is the only company in the world able to reliably manufacture ultra-thin and lightweight, easy-to-install and maintain, seamless 6mm pixel pitch flexible digital displays in virtually any shape or size to meet each customer’s unique requirements.

The company’s patented display technology, which allows customers to select from 4mm up to 10mm pixel pitches (depending on the model), promises to transform the way marketers engage their customers indoors and out of doors in every type of trade show, retail, hospitality, stadium, arena, transportation and public event environment.

“Now, any surface can become a compelling display surface as simply as hanging a mirror,” Cope emphasized.  “This product line is going to forever change the rules of the game when it comes to creative customer engagement.”

In addition to being ultra-lightweight and energy efficient, NanoLumens displays feature a seamless, edge-to-edge picture quality (up to a brightness of 5,000 nits) that can be viewed from any angle or any distance without color shift or picture drop-off.  Designed and engineered to be energy efficient, NanoLumens displays consume significantly less energy per-square foot than conventional digital displays. Further underscoring their commitment to eco-friendly technology, the NanoLumens displays are composed of up to 50% reclaimed materials, and are completely recyclable.  What’s more, some new NanoLumens displays can be serviced from the front, making maintenance easier than ever before possible.

Designed and assembled entirely in the United States, NanoLumens displays are now available in both flexible and non-flexible frames in four product lines: NanoFlex™ and NanoWrap™ flexible displays; NanoSlim™ non-flexible rectangular displays; and NanoShape™ non-flexible round, square, and triangular displays.

“As the industry’s premier showcase of customer engagement technology solutions, we are tremendously excited to serve as the platform for the launch of this remarkable company and its expanded product line”, said General Manager Lawrence Dvorchik.  “When CETW attendees experience the NanoLumens product line, they are going to look at customer engagement in a totally new way.”  According to Dvorchik, NanoLumens displays will be featured throughout the CETW exhibit area as well, because of their compelling uniqueness.

The company’s technology has been recognized by Entrepreneur magazine as a 2011 future-proof tech trend and was cited by The Wall Street Journal in its 2010 Technology Innovations Awards.  NanoLumens’ technology also received the 2011 Breakthrough Technology of the Year Award at the American Technology Awards.

For more information about NanoLumens LED Flex and Non-Flexible Displays, please visit www.nanolumens.com or call (678) 421-9694.

About Customer Engagement Technology World:
For 15 years, Customer Engagement Technology World has delivered strategic, marketing and technical business strategies & solutions for organizations focused on enhancing their customer engagement programs through digital media such as digital signage, self-service, digital out-of-home/place based media, mobile, interactive kiosks and other customer-facing technologies. For more information or to register, visit www.CETWorld.com or call 203-371-6322

About NanoLumens:

Headquartered in Norcross, Georgia, NanoLumens, Inc. (www.nanolumens.com) is a privately held corporation engaged in the research, product development and component design for unique flexible displays that address a yawning technology gap in the $14 billion digital display industry.  Since its founding in 2006, NanoLumens has built a portfolio of more than 20 international families of issued and filed patents on its flexible display technology that effectively address the commercial market void between relatively small flat-panel displays and huge, limited application LED boards. NanoLumens technology is not constrained by standard sizes and shapes, or by the size, noise and cost issues associated with commercial LED products.

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