The Sales Lead Management Association (SLMA), a group that endeavors to be the voice of the expanding marketing technology field, today announced the results of their 40 Most Inspiring Leaders in Sales Lead Management survey as determined by SLMA member votes. Nathan Remmes, NanoLumens Vice President of Marketing and Business Development, was recognized for his outstanding contributions in B2B and B2C Marketing Management and Sales Management.
“I’m honored to have been recognized by my peers in the field of sales lead management,” Remmes said. “In turn, I want to recognize the talented marketing and business development team at NanoLumens who work with me to make our department the great success it has become.”
According to SLMA CEO James Obermayer, sales lead management is the core discipline that must be adhered to before the tools of CRM, marketing automation and business intelligence can be applied.
“Many thousands of lead generation agencies and millions of marketing departments must manage sales leads properly to gain revenue in a predictable manner,” remarked Obermayer. “This is why we recognize our leaders in this annual election.”