Miami Heat fuse energy and experience in new destination

Miami Heat fuse energy and experience in new destination

The AmericanAirlines Arena sits on a podium in downtown Miami, overlooking the cruise ships docked in Biscayne Bay below the causeway that leads to South Beach. The views have always been there. But for 16 years, few Miami Heat fans or concert-goers looked at them. But today, the neutral-toned brick pavers on the east side of the venue are covered in vivid Miami color under a protective roof.

When it wasn’t covered, this space was nearly impossible to program in the South Florida climate that can be too hot or too wet for outdoor entertainment. Now the Xfinity East Plaza is a 23,000-square-foot destination that serves as an extension of the arena concourse. Guests sip on craft cocktails at the full-service BACARDÍ Bar, dine at Pincho Factory – a hometown favorite eatery, and enjoy the live entertainment performed on the 720-square-foot stage, complete with a state-of-the-art audio system and five NanoLumens – 360-degree cylinders of brilliant LED imagery.

Get the details on how the Miami Heat renovated this space.

2019-04-25T19:45:44+00:00Tags: |