This should be self-evident but for clarification; any wall, ceiling or floor space within the publicly accessible areas of a stadium which are unused or underutilized due to obsolete static fixtures or displays, can be considered dead space. Activating these spaces with engaging, unique visual and interactive display solutions creates extremely attractive lures for sponsors and partners to spend toward their defined sponsorship goals. Sponsorship activations have a myriad different objectives from brand awareness, to usurping a competitive brand, to promoting a new product or service. Download this paper by filling out the form to the right.
In our white paper The Death of Stadium Dead Space: Turning Stadium Dead Space Into Incremental Sponsorship Revenue Through Unique Visualization Solutions, explore how stadiums and arenas can re-purpose unused or underused space for maximum ROI through LED displays.
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