As DSE creeps closer and closer, it’s time to start setting your agenda for the expo and deciding what sessions and workshops will be a priority. It’s easy to get caught up in the action and movement around a conference, so having a game plan before you attend helps you to stay on task. We have a few tips to help you in designing your conference strategy, as well as a few key sessions you […]
Starting on January 1st, almost every industry is flooded with wrap-ups reviewing the year behind us and looking at the year ahead. Anyone can give a nod to the future, so what kind of credibility is there for predictions? We’ve decided to hold ourselves accountable using the Rand Fishkin model: for each prediction we have correct, we’ll award ourselves points; for each one that’s wrong, we’ll deduct. On January 15, 2015, if our predictions for […]
Thorley and Rubie of Digital Place Solutions will handle the NanoLumens brand in Oceania.
ATLANTA, GEORGIA, October 30, 2013 – NanoLumens, the American-based designer and manufacturer of unique indoor LED digital signage, has partnered with Digital Place Solutions of Australia and New Zealand to expand its worldwide operations.
“We only work with the best, and that sums up the […]
Unless you’ve been hiding under a rock, you’ve probably heard the word “story telling” in reference to marketing techniques. As more and more consumers learn to tune out sales-focused, static content, marketers are having to find a more authentic way to connect to potential customers. The era of sales-focused content is passing while the story-tellers rise to foreground–If your out of home marketing is still a sales-focused image, and not taking advantage of the story-telling advantages […]
If you are a follower of the DOOH industry, you have undoubtedly heard the phrase “The Next Generation of Digital Signage” tossed around quite a bit and for quite some time. Here at NanoLumens, we started writing about where the digital signage industry is going over a year ago…and we were musing about it long before that blog was even written. So, what exactly is this “next generation”? Aren’t we in it by now?
One of NanoLumens’ earliest customers installs a new 7.5-foot tall by 23-foot wide NanoSlim DS Design-Specific LED display above the entrance to its busiest convention hall.
ATLANTA, GEORGIA, March 25, 2013 — On its busiest days, as many as 15,000 people make their way into Hall D of the Walter E. Washington Convention Center in Washington D.C. Now, thanks to a new NanoLumens […]