DraftKings Sportsbook envisioned a flagship location for its daily fantasy sports contest and sports betting patrons to visit. The location is a bit of old meets new with the backdrop being one of the oldest National League ballparks – Wrigley Field. DraftKings has a winning combo of history and technology on point with an expansive 2,000-square-foot curved video screen with a bottom ticker that scrolls through scores, headlines, betting odds, and other stats. Read full case study here.
Taking Fandom to the next level at DraftKings Sportsbook at Wrigley Field
November 16, 2023